Email marketing tools are
the great way to connect with your customers and bring more sales.
According to some survey, it has been surveyed that about 73% of
marketers considered email as the core of their business while the
last year it was just 68%.
There is no secret that
email marketing plays an important role in generating a high ROI and
it is increasing gradually. It includes the capability of email tools
available for business. Such as triggered emails that automate the
sending of welcome emails, post-purchase emails, re-engagement emails
and so on.
As each message is
appropriate to the recipient’s context, and thus, they find it
useful than the average bulk email. Automated emails are also
powerful. Those people, who are not using automated emails, can also
use Vtiger’s workflows to automate popular emails. Check out some
listed emails.
Welcome email
Do you know Welcome email
offers deliver 8 times more the income of traditional email? About
70% of customers are expecting a welcome email when they are
subscribing to the email list. It should be better designed so it
delivers you 4 times the open rate and 5 times the click rate of
other bulk emails.
Moreover, you should add
unique or limited time offers in the email body to leverage the
elevated engagement. With this effort, one can easily enjoy increase
in transaction rates about 800%.
Re-engagement emails
Have you ever thought how
to reawaken dormant leads and customers? Re-engagement emails can do.
It is one type of “we
missed you” email, which is considered as an alarm clock to awakens
inactive leads and customers. With this email type, one can re-engage
8% of inactive customers
However, you have to
ensure to add a clear call-to-action, and a clear path to engage
recipients.
Thank you email
Do you have an idea that
Thank You Email increase repeat purchases by 10%? Thank you email is
sent immediately after any customer makes purchases. Such mails have
high open and click-through rates and offering excellent
opportunities to sellers to invite more customers.
One way to do this is to
showcase related products that a customer might be interested in. It
is survey that one in every 10 customers, who receive “thank you”
email return to purchase again.
Transactional emails
Transactional emails are
used to in cross selling and driving future engagement. We have seen
customers are spending more time in reading transactional emails such
as delivery information, shipping information, order confirmations,
and other related types.
According to 60% of
customers, such types of emails are valuable than bulk notices and
promotional emails.
Invoice payment
reminder emails
Invoice payment reminder
emails are an important email as it reduces stress level of getting
payment on time. If any seller delivers customer payment terms then
can easily saves their time and can spend on other task. If you are
spending an automated email a week in advance, you can get payment on
time.
If you are thinking to
integrate such email types in your vTiger CRM then hire vTiger
Developer from Perception System, a leading vTiger CRM Application Development Company, and get better service at budget, on time.
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